2025 Prius Prime Awd Price. However, it’s anticipated that the new model will see a slight increase in price. The 2025 toyota prius starts at $29,485 for the le trim, an increase of $400 compared with last year's car.

This means the prius lineup now starts at $28,350 for. Rounding out the 2025 family is the limited awd, rocking a base msrp of $36,765, also a $400 rise.